Evaluation


  • In what ways does you media production use, develop or challenge forms and conventions of real media products?
  - My product challenges forms and conventions of real media be being somewhat over edited. This is more of an Art House still of editing in the media world. We felt that to create a truly creative and scary atmosphere to our film, editing would be most important. By manipulating images and adding jumpy transitions I feel we have produces a truly original piece of work. With the use of a red tint throughout most of our shots we have given the illusion of fright and danger. This is a symbolic use of editing as in the film business the colour red is seen as danger. However in Hollywood it is normally represented in blood or clothing, were as we covered whole shots to flash the danger to our audience and give the eye a visual treat. 

Another Art House styled short film:



  • How does your media production represent particular social groups?
   - My media production represents the social group of teens. This is shown by the use of a young female, myself, being the only person that is seen. It could also be said that the social group of stalkers or killers is represented. This is shown through the killer in our media production as all of our shots are point of view shots. This shows the victim is being watched and followed.




  • What kind of media institutions might distribute your media product and why?
   - Twisted Pictures would distribute my media production.
  http://en.wikipedia.org/wiki/Twisted_Pictures
  The distribution company Twisted Pictures are perfect to distribute our film as they specialise in horror and thriller films. With previous media works as all of the Saws' and many other horrific films. They target the audiences when publicising their films, knowing the right audiences to match the film. All of their films have been very successful.


  • Who would be the audience for your media product?
   - Teens/Young adults aged 16-20 are our target audience.






 
 
 
 
 





  •  How did you attract/address your audience?
   - We attracted our audience of teens/young adults by using only a young female teen in our production. The teen is dressed in the winter fashion of the time and that would easily be recognised by teens. The young teen is also attractive and portrays the hair/makeup of a teen of her time. Another way he address our audience is by using a well know song, In the House by John Murphy, that has been used in two recent films. Twilight"2008" and  28 Days Later"2002". The song is easily recognisable and very dramatic, fitting our product perfectly.


  • What have you learnt about technologies from the process of constructing this product?
   - I have learnt that when filming you must choose a realistic location as transport of the cameras and tripods can be difficult. I also learnt that when editing you must know your system and soft wear well before attempting to use it. When burning to a disk back up is also important. This method of backing your files is used in Hollywood films to ensure no mistakes and no theft. If we were to make an actual Block Buster film, security is vital. We would have to lock and secure all files in the editing process and track every copy of our final product to ensure piracy is no excitant. 


  • Looking back at your preliminary task, what do you feel you have learnt in the progression from it to the full product?
   - I feel that in the progression I have learnt how to choose an angle appropriately when filming. Mixtures of shots and movement give a great effect for a product. I also learnt that when using natural lighting, as we have throughout, placing the figure behind the sun gives a clear and light shot. However when producing our film we used the opposite and place our camera and figure in front of the sunlight to give silhouettes. This adds to our horror theme. I have also learnt that editing is much harder and confusing when dealing with many shots, instead of the few in the Preliminary task. It is also very important to keep track of your shots and where and when they are filmed, so that when editing less time is spent matching shots to ensure continuity throughout a sequence.